Monday, June 29, 2009

New & Unique Marketing and Advertising Strategies

Boost your sales and attract new customersThis guide offers over 50 new, unique and exciting ways to improve your marketing plan and advertising efforts and thus increase your sales and profits. It will show you how to market your product or services by implementing the best business marketing strategies and ideas used by most successful small business entrepreneurs to get results fast.

• Are you struggling to increase sales and profits to your small business? Do you have a great product or service but aren't sure how to let prospects know about you?
• Are you frustrated with your current marketing plan and efforts and looking for new and unique ideas to market your business?
• Do you see your competitors growing and wonder what they are doing to be so successful (even when you know their product or service isn't nearly as good as yours)?
• Many entrepreneurs and small business owners believe that if they have a great product or service that business will come to them.
• Well, you probably do offer the best product and you probably do offer great service. You have the best trained employees, the longest warranties, and the most awards.
• But that alone will not bring you all the prospects and customers you want.
• Branding and marketing research are important but if you don't advertise your business, it will eventually dry up and die — no matter how good your product or service is.

Marketing Plan Roadmap for Business Learning

Boost Your Sales and Attract New Customers Program is a three-part comprehensive Roadmap for Business Learning. It provides you with a unique set of business tools and opportunities for your professional growth and development. Visualize your business as an automobile travelling from segment to segment as you learn and complete the various sections. Whether you are the owner of a commercial enterprise or business to business retail company, each section of this book will help you learn more and more about the business ideas and processes of marketing, advertising and planning and how you can increase your sales and profits for your small business.

Part 1 of your Marketing Strategy Roadmap consists of:

The Audio Presentation CD and PowerPoint, Goals Report, the Business Success Marketing Wheel, and SWOT Analysis. Entrepreneurs are furnished with templates which can assist them in planning for their personal and professional costs over the near term horizon, and a template for a SWOT Analysis — where they will actually analyse their business enterprise, based on a series of questions which test the business Strengths, Weaknesses, Opportunities and Threats, prior to developing the business planning process for marketing their ventures.

Audio Presentation CD and PowerPoint
The PowerPoint identifies specific ideas from marketing theory and the Audio presentation (CD) helps you think about your business, identify items you need to address if you are starting a business, or items which must be improved if you currently own a business. Whether your venture is a brick and mortar corporation or an online e-commerce, this presentation will help address your needs and your business opportunities.

Goals Report
Within the Goals Report is fill-in-the-blank sections to help you develop a simple and creative personal marketing plan. We ask the questions, and you fill in the answers. After you have completed the Goals Report, simply transfer the information to any format you choose to develop the marketing and advertising plan which will increase your sales and profit for your undertaking.

The Business Success Marketing Wheel
In your Business Success Wheel, we have illustrated a variety of marketing aspects and address how each of them impacts your business. These are not different types of marketing, but true definitions of marketing. You can learn how each of these sections of the Success Wheel builds upon themselves and can help you create stronger success than would be possible from each of the sections of the wheel individually.

The SWOT Analysis Tool and Template
This template will help you define your business, and offer you the basis for development of your own personalized marketing plan and ideas for your undertaking. Within the SWOT Analysis (Strengths, Weaknesses, Opportunities, Threats), we help you take an objective look at your enterprise and define where your business has areas it can utilize (the strengths) and improves upon (the weaknesses, opportunities, and threats).


Part 2 of your Marketing Strategy Roadmap is your Workbook
Your personal answers in your Workbook help you fully customize the learning tools to your needs. Your Workbook reinforces the material learned in a way which will create a long-term business marketing plan for your business. Answer the questions honestly and fully; the more information you are able to plug into your Workbook, the better the results you will achieve with your program.

Step 1
Assess your current business venture and identify targets for your enterprise.

Step 2
Identify expectations and ideas for future business growth and improvement.

Step 3
Complete the SWOT Analysis mentioned in Part 1.

Step 4
Complete your Business Planning Process using the eight components of the Business Success Marketing Wheel.


Part 3 of your Marketing Strategy Roadmap is your Manual of Study

The Manual offers not only the background and basis for your program of study, but also offers over 50 new, unique and exciting ways to improve your business marketing strategy and efforts and thus increase your sales and profits.

Multiple Marketing Approaches to Business Success
For entrepreneurs to attain and sustain success in today’s dynamic market environment, it’s no longer enough to be good at just one type of marketing. While you may already be making money using just one marketing strategy (like direct mail, e-mail, or print ads), expanding into additional methods will help you attract more prospects and customers and increase your sales and profit.
The fact is, if you’re only marketing one way, you’re likely leaving millions on the table and in danger of losing the customers you already have. Written in a straightforward and accessible style, “Boost your Sales and Attract New Customers” offer you a detailed look at over 50 of today’s most important business marketing strategies on how to increase sales and profits - explaining how each one works. Page by page, you’ll become familiar with a variety of marketing strategies and approaches, including direct online marketing, public relations, joint ventures and more.
If you’re ready to grow your company, your customer base, your sales and profits, adopting a multi-channel approach to marketing today will guarantee success tomorrow. And with this book as your guide, you’ll quickly discover how marketing your ideas, services, or products across multiple marketing methods can help boost your sales and profits.

To learn more about these ground breaking marketing strategies visit: http://www.businesslearning4life.com/

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